KRAIBURG TPE Americas Partners with APTA Resinas in Brazil, South America

KRAIBURG TPE has various distribution alliances throughout the Americas, supplying into specific market segments in each country. When it comes to thermoplastic elastomers (TPE) and distribution, KRAIBURG TPE provides consistent high-quality compounds and support, working jointly with their partners to provide the technical expertise necessary to mitigate customer challenges within their applications.

APTA Resinas Overview

APTA Resinas (APTA) specializes in the development of applications and commercialization of thermoplastic engineering resins and polyolefins.

With more than 20 years of experience and success, APTA has grown and in 2015 became part of the Vinmar International group, thus consolidating into one of the largest companies within the plastics sector in Brazil.

Constant reference in innovation in the sector through its highly qualified team, APTA values its customer relationships with trust, transparency, respect and responsibility. In addition, they comprehend the importance of understanding the individual demands of each client, in order to compose a complete and personalized supply solution.  

KRAIBURG TPE and APTA Join Forces

APTA and KRAIBURG TPE (KTPE) fostered a business relationship in mid-2022 and officially joined forces in February 2023 to locally represent KRAIBURG TPE in the Brazilian TPE market. This partnership aims to grow the thermoplastic elastomer presence in the automotive market by providing specialty compounds with exceptional elasticity, thermoplastic processing, flexibility, and adhesion to various substrates.

KRAIBURG TPE has over 30 years of experience, and combined with APTA’s regional reach and expertise, they strive to provide precise custom-engineered material solutions and efficient service. With APTA’s regional know-how and KRAIBURG TPE’s technical knowledge and global OEM material approvals in the automotive segment, the alliance is poised for mutual beneficial. “With a noteworthy market share in Brazil, and an in-depth market analysis conducted in specific South American Countries, we understood that the TPE demand in Latin America is prevalent and to participate in it, we needed a strategic partner that would aid us in achieving our growth goals. APTA has been the precise fit the Brazilian market” stated Alberto Oba, Sales and Marketing Director for KRAIBURG TPE Americas.

Automotive Applications

KRAIBURG TPE and APTA both embody extensive experience in the automotive manufacturing industry and understand that durable, quality driven polymers drive the interior, exterior and under the hood applications for OEMs. Both companies have lined up a series of high-performance grades that stand out with their mechanical, chemical, weathering and thermal resistance properties. Resulting in more efficient, lighter and robust applications. The new partnership will continuously provide high quality TPE and exemplary customer support to ensure customer satisfaction. With APTA’s local resources coupled with a sound strategy in the South American region, the partnership will surely aid numerous OEMs and molders.

As part of the support strategy and focus on this new alliance, APTA and KTPE will be participating in this year’s International Plastic Fair (Plásticos Brasil) in Sao Paulo, Brazil from March 27th to 31st.