Publication: Apr 06, 2023 Last updated: Jun 24, 2025

KRAIBURG TPE’s Sustainable TPE Enters The Oral Care Market


KRAIBURG TPE's newly launched sustainable THERMOLAST® R TPE compound for the Asia Pacific market has made its foray into the toothbrush consumer daily use market; in collaboration with Thailand’s top toothbrush maker The First Thai Brush Co. Ltd.

Undoubtedly, premium environmental toothbrushes with innovative features and aesthetics will gain a larger share of the oral hygiene products market.

As functionalities and designs must meet the expectations of discerning consumers, advanced materials such as sustainable thermoplastic elastomers (TPEs) are good news to the environment.

Team-up with market leader

KRAIBURG TPE, a global TPE manufacturer offering custom-engineered TPE solutions for a wide range of consumer product applications, has recently launched its THERMOLAST® R sustainable TPE for the Asia Pacific market. The TPE series contain up to 35% post-consumer recycled (PCR) content (hardness-dependent).    

The new sustainable TPEs has made its way to the consumer market and is now being used by Thailand's leading toothbrush manufacturer, The First Thai Brush Co. Ltd for its new Victory toothbrush.

The new sustainable TPE compound provides the properties needed to create cutting-edge toothbrushes in terms of aesthetics, safety, compliance, durability, versatility, and sustainability. Additionally, this material solutions are meet food contact regulatory standards (FDA) CFR21, REACH SVHC, and RoHS.

Moreover, the addition of a sustainable TPE portfolio allows First Thai Brush Co. Ltd to align their commitment to environmental stewardship.

"We've been using KRAIBURG TPE materials since the 1990s and have found them to be a great fit for our toothbrush application”, says Kit Tae, Deputy Managing Director of The First Thai Brush Co. Ltd.

He also added that, “KRAIBURG TPE's team has been extremely helpful with material selection, design optimization, and processing recommendations. Their technical knowledge and customer service are exceptional. We particularly value the materials' versatility, which can be tailored to meet our specific needs. The sustainability of the materials has also impressed us, which aligns with our commitment to environmental responsibility,"

 

Design and comfort from toothbrush

First Thai Brush Co. Ltd's Victory Toothbrush has soft and thin tapered bristles for deep penetration of tooth and gum lines.

This Japanese technology wide brush head and longer handles allow the user to reach deeper into their mouth for a more thorough clean.

The TPE application on the toothbrush handle provides a soft touch and an anti-slip grip, allowing for brushing with a firm hold.  

The compound series, available in translucent and natural colors, includes a variety of color options, including color effects, for greater design flexibility.

Good adhesion with PP

KRAIBURG TPE’s selected sustainable TPEs has good adhesion with PP resin and a hardness range of 30 Shore A to 90 Shore A, providing a variety of options for application requirements.

Additionally, the TPE series has good mechanical properties, a non-sticky surface, temperature stability up to 80°C, and is used as an alternative material to EPDM, PVC-P, and elastomers.

 

Sustainability and safety – the way ahead

The selected KRAIBURG TPE sustainable TPE series has been tested and certified to be introduced into the PP and HDPE recycling streams without affecting the recycled thermoplastics properties.  KRAIBURG TPE is currently the only global TPE supplier with this valid EU-wide certification. 

KRAIBURG TPE Quick Facts
 

  • Founded in 2001 as an independent business unit of the KRAIBURG Group 
  • HQ & Production Site: Waldkraiburg / Germany
  • Regional HQ & Production site: Kuala Lumpur / Malaysia, Atlanta / USA
  • Products: Thermoplastic Elastomer Compounds
  • Brands: THERMOLAST®, COPEC®, HIPEX®, and For Tec E®
  • Markets: EMEA, APAC, Americas
  • Employees: 660

Download press release

In our media package you will find comprehensive information, graphics and pictures on the subject.

06.04.2023 MEDIA PACKAGE FOR KRAIBURG TPE’s Sustainable TPE Enters The Oral Care Market

Latest News

How TPE Enhances CCTV and Imaging Systems
23.07.2025 How TPE Enhances CCTV and Imaging Systems The CS Series TPEs render a soft-touch feel and better tactile response for buttons and handles on imaging devices, thus promoting user comfort, facilitating precise handling, and enabling intuitive operation. read more
How KRAIBURG TPE’s Materials Deliver Performance in Ostomy Care
18.07.2025 How KRAIBURG TPE’s Materials Deliver Performance in Ostomy Care KRAIBURG TPE, a global manufacturer of TPE compounds for various industries, offers material solutions that meet the requirements for safety, durability, biocompatibility and user comfort in ostomy care accessories. read more
KRAIBURG TPE sets strong accents in the development of new compounds for food contact and fire protection environments
14.07.2025 KRAIBURG TPE sets strong accents in the development of new compounds for food contact and fire protection environments KRAIBURG TPE has already been preparing for this for several months. 150 square meters of the approximately 175,000 square meters of exhibitor space will once again be reserved for the TPE manufacturer from Waldkraiburg on the renowned “Gummistraße” (with stand location “Hall 6, booth #C58-03”). read more
Sustainable TPEs for Car Pillars for Safety and Lightweighting
07.07.2025 Sustainable TPEs for Car Pillars for Safety and Lightweighting KRAIBURG TPE’s THERMOLAST® R RC/UV/AP series delivers superior structural performance and sustainability for A, B, and C car pillar applications. read more